NASGW Honors American-based Leupold & Stevens, Inc., As its 2014 Manufacturer of the Year for Fourth Time


BEAVERTON, Ore. — Leupold & Stevens, Inc. was once again named the Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW), Oct. 14, at its annual expo and meeting.

In the four-year history of the award, Leupold® has been the only brand to be named the Optics Manufacturer of the Year.

“To be recognized by our distribution and specialty retail partners is an honor, and one we deeply appreciate. They provide a perfect avenue to reach our core hunting and shooting customer throughout the country,” said Bruce Pettet, president and chief executive officer of Leupold & Stevens, Inc. “On behalf of the more than 650 Oregon-based Leupold employees, I want to thank the members of the NASGW for their continued support of American manufacturing.”

Candidates were evaluated by the wholesaler members on four key criteria: distribution policy; marketing, sales and promotion; logistics and operations; and NASGW and industry support. This comprehensive assessment of manufacturer performance was designed to provide a balanced appraisal that truly recognizes the best of the best according to NASGW distributor members.