Leupold® Partners With ArcherZUpshot on Archery App

BEAVERTON, Ore. — Leupold & Stevens, Inc., is proud to announce a sponsorship agreement with ArcherZUpshot, the Archery Scoring and Analysis App of Champions™. “ArcherZUpshot represents the cutting edge in the application of mobile digital technology to archery training and coaching,” said Rob Morrison, Vice President Global Marketing of Leupold & Stevens, Inc. “Archery is a rapidly growing segment of our market, and the elite archers who are using the ArcherZUpshot Archery Scoring and Analysis App are the same archers for whom the optical quality of their optic is crucial. Leupold helps serious archers see what they’ve done. ArcherZUpshot uses that information to help archers see how to do it better. It’s a natural partnership.”

The ArcherZUpshot Archery Scoring and Analysis App was launched less than two years ago at the USA Archery Gator Cup, to an astounding response. It is already the leading archery utility app worldwide, and has been translated into both Spanish and French. It is used and endorsed by a list of archery celebrities, including Olympians Brady Ellison, Jake Kaminski, and Crispin Duenas; Indoor World Cup Champion Crystal Gauvin; Archer Addy, a true-life aspiring archer and the inspiration for the “Archer Addy” book series; USA Archery Level 5 Coach Mel Nichols; NFAA Pro Archer and Coach Chuck Cooley; and the 2015 Vegas Shoot Winner, Alex Wifler.

“We are thrilled to be working with Leupold,” said Dr. Fern Slack, president and CEO of ArcherZUpshot. “They have a 100-year history of building the best optics for shooting sports, and represent the quality, accuracy and commitment to the customer that we strive for. We could not be happier with this partnership.”

Leupold® currently sponsors an exclusive list of professional target archers, as well as the groundbreaking new archery media company, Bow Junky™.

“Leupold is not mired in the past,” Dr. Slack said. “They are constantly reaching towards the future.”