Leupold Wins Optics Manufacturer of the Year Award from Sporting Goods Wholesalers Group

October 23, 2019

Leupold & Stevens, Inc., has been recognized as the Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW). Leupold was presented with the award at the annual NASGW meeting on Tuesday, Oct. 22 in Orlando.

It marks the ninth year in a row that Leupold has won the Optics Manufacturer of the Year. Leupold has claimed the Optics title in each of the nine years that NASGW has presented “Manufacturer of the Year” awards.

“This is an award that comes straight from our distribution and specialty retail partners – which is something we’re incredibly proud of,” said Bruce Pettet, President and Chief Executive Officer of Leupold & Stevens, Inc. “Repeatedly being named ‘Optics Manufacturer of the Year’ is a true testament to the hard work of everyone on our team, and shows the dedication that Leupold has to its partners, consumers, and the shooting and outdoor industry.”

Candidates for Manufacturer of the Year awards are evaluated by the wholesaler members on four criteria: distribution policy; marketing, sales and promotion; logistics and operation; and NASGW and industry support. The comprehensive assessment of manufacturer performance is designed to provide a balanced appraisal that recognizes the best of the best, according to NASGW distributor members.

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