Leupold® Wins Optics Manufacturer of the Year Award from Sporting Goods Wholesalers Group

October 28, 2016

BEAVERTON, Ore. — Leupold & Stevens, Inc. has once again been recognized as the Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW) at the body’s annual meeting in Kansas City, Missouri.

This marks the sixth year in a row that Leupold® has taken the Optics Manufacturer title, or every single year since the award was introduced.

“This recognition comes straight from our distribution and specialty retail partners,” said Bruce Pettet, president and chief executive officer of Leupold & Stevens, Inc. “This proves that the exciting things we’re doing are moving the needle for our partners, and we’re grateful for their trust and support.”

Candidates were evaluated by the wholesaler members on four key criteria: distribution policy; marketing, sales and promotion; logistics and operations; and NASGW and industry support. This comprehensive assessment of manufacturer performance was designed to provide a balanced appraisal that truly recognizes the best of the best according to NASGW distributor members.

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