• Jessie Duff Leads Team Leupold Titlists at 2014 Bianchi Cup

    (left to right) Doug Koenig, Tiffany Piper, Jessie Duff

    Team Leupold®, led by Jessie Duff’s third consecutive women’s title, continued their mastery of the Bianchi Cup, held May 21-24 at the Green Valley Rifle and Pistol Club. In a replay of last year’s Bianchi Cup match, it came down to the wire between Duff and her Leupold teammate Tiffany Piper. Duff edged out Piper [...]

  • H&G Marketing Named National Sales Agency of Record


    We are pleased to announce that H&G Marketing has been named national sales agency of record effective immediately. H&G Marketing, based in Big Lake, Minn., has represented us on a regional basis since 1981. In their new, expanded role, they will represent both Leupold® and Redfield® products in all 50 states. “The H&G team has [...]

  • Bruce Pettet named new Leupold & Stevens President and CEO

    Bruce Pettet named CEO of Leupold Optics

    We are pleased to announce that Bruce Pettet has been named Leupold & Stevens Chief Executive Officer and President. His start date will be March 17, 2014. A proven brand-builder, Pettet brings a wealth of experience and a track record of success in marketing products and brands to a wide consumer audience. “We’re excited by [...]

  • Leupold & Stevens hosts first official meeting of JROC Foundation


    The Joint Regional Operations Center (JROC) Foundation, a newly formed non-profit organization designed as a public-private partnership for law enforcement training, held its first official meeting today with local law enforcement leaders. “It was our distinct pleasure to host JROC and members of the local law enforcement community. We are committed to making the world’s [...]

  • Manufacturer of the Year, says NASGW

    For the third year in a row, we were named 2013 Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers. In the three-year history of the award, we have been the only brand to be named the Optics Manufacturer of the Year. “We are honored to once again be named NASGW’s [...]